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How to Price Your Services

Pricing out services you sell can be tricky. You want to be high enough to cover your time and all of your costs, but you don’t want to be so low that people think you must be terrible at your craft, or your business isn’t totally legit. So how do you find that sweet spot?…

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Holiday Marketing 101

The holidays are a make-or-break time for small businesses, so you need to be prepared to bring in as much income as possible. Without proper marketing and preparation, your numbers will suffer. Here are some sure-fire ways to use effective marketing strategies to maximize your holiday sales potential! Black Friday This is one of the…

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3 Terrific Time-Tracking Apps for Freelancers & Teams

It can be easy to lose track of time when you and your team are working on a project. The problem is that time is money, and when you aren’t tracking everyone’s hours correctly or effectively, you are unable to discern how much time you might be wasting on certain tasks. Check out these three…

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Paid Family Leave
3 Reasons America Needs Paid Family Leave

Paid family leave has finally become a conversation in the United States now that it is the “only wealthy nation without a formalized policy guaranteeing workers paid time off when they become new parents.” According to NPR, “out of 193 countries in the United Nations, only a small handful do not have a national paid…

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Net Neutrality
Why Net Neutrality is Crucial for Your Small Business

Net neutrality is “the idea, principle, or requirement that Internet service providers should or must treat all Internet data as the same regardless of its kind, source, or destination.” Thus, no matter if you are a one-person operation with a website that is primarily for local customers or a multinational conglomerate that serves millions, your sites are…

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Change or Die: 3 Reasons to Make Your Business Evolve

Only half of all small businesses in America survive more than five years. Many of those that have made it longer are in danger of being forced out. Why? They refuse to change with the times or are too slow to evolve. Here are three reasons why you need to force your business to change.…

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Why Will You Pay More For Being Cheap?

All companies are worried about the bottom line. In order to make profits as big as possible, businesses will often cut corners. While staying within the budget is a good guideline, being excessively cheap will cost you more in the long run for a number of reasons. Poor Quality The number one sacrifice of paying…

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